Guides
Small business marketing, explained plainly
How Facebook ads, automation and AI marketing tools actually work for a small or local business. Written for owners, not marketers. Nothing here promises results.
All guides
- 6 min readAI marketing automation for small business: what it is and where to startThe parts of marketing worth handing to software, the parts you should keep, and a sensible order to switch things on.Read the guide
- 7 min readHow to run Facebook and Instagram ads for a small businessAccount setup, how much to spend, why the first week looks worse than it is, and the tracking you need before you judge anything.Read the guide
- 6 min readAlternatives to hiring a marketing agency for a small businessFour realistic options compared on cost, time, control and risk, with the questions to ask before you commit to any of them.Read the guide
- 6 min readAI social media marketing for local businesses, without sounding like a robotPosts, paid boosts and replies: which ones AI does well for a local business, and a weekly routine that takes about an hour.Read the guide
- 6 min readMarketing automation for local businesses: what to automate firstA priority order for a business with no marketing department: follow-up first, then reviews, then ads, then content.Read the guide
- 7 min readAutomated Facebook ads: what to expect in the first 30 daysA week-by-week view of a first automated campaign, what the numbers mean at each stage, and when it is too early to judge.Read the guide
- 6 min readAI marketing agency software: what it is, and what it isn'tThe category explained plainly: what the software does for you, what it still needs from you, and how to tell a real product from a demo.Read the guide
Published . Advertising platforms change their rules and minimums; check the platform's own help pages for the current figures.
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